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Q: Why is Internet Marketing Important ?
"If it's not the web then it's out of the Loop"
-Simon Hendery's Headline in NZ Herald January 30, 2008
"New Zealand Advertisers are clearly moving online at pace due to the targeting and campaign measuring benefits of the medium. There is no other advertising medium experiencing this level of growth"
-Interactive Advertising Bereau (IAB) Chairman
The benefits of having a website or web profile and doing Internet Marketing over offline methods are:
- You Gain More Visibility-Majority of Homeowners that would turn to the Internet and 'Google' to search for the right tradespeople to attend to their needs. Through your web site and web profiles which runs 24/7, information on your contracting business and services offered would be available to be viewed and they can even contact you through your contacts page by email. By going online, not only will you make it easier for existing customers but prospective customers as well.
- Cost Effective and Targetted- Internet marketing is probably the cheapest form of advertising you could ever utilise and provides the best value for money. With an effectively designed website or web profile plus the right advertising techniques, the return on your investment would be evident in the shortest possible time. You also have the power to target your efforts to a specific market, in our case the Home Improvement and Maintenance for instance.
- Expansion in Area Serviced-With the Internet Marketing, you could quite easily expand the areas and type of work you would like to service and with its world wide reach, you can easily spread the word.
- Improved Customer Service- Internet Marketing is great not only for creating new ties and gaining new customers but also in maintaining you existing customers. Through the use of techniques like newsletters, you can stay in touch with homeowners and inform them of any new developments in your business or services you provide.
Find out how Tradebox provides you with the opportunities to achieve all the above in the most cost effective and efficient way possible by providing you with Hot, Qualified Leads for you to grow your business.
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